WE LOVES THE ‘DIFF – SUPPORTING HUGGARD
St David’s launches campaign to make a difference to lives in Cardiff
Throughout April and May, St David’s Cardiff has partnered with Welsh homelessness charities and cult brand I Loves The ‘Diff to launch We Loves The ‘Diff, an appeal to support, raise awareness and collect funds for homeless and vulnerable people living in the city.
On each Saturday from 29 April – 27 May, St David’s will release five exclusive limited edition prints, all designed by I Loves The ‘Diff. People can head to the centre to claim one of the prints in return for a minimum donation of £3, and we have been chosen as one of three charities that will receive the proceeds.
The prints will be strictly limited to 1,000 every Saturday, and with a new design release every weekend. From artwork that celebrates literary greats with a Welsh twist, to city landmarks such as the stone animals that guard Cardiff Castle, the prints have been specifically created for the campaign and will not be available anywhere else.
St David’s has also created a GoFundMe page to encourage the local community and businesses of Wales to pay it forward and help make a difference to lives in the capital city. Funds raised will ensure that those less fortunate are able to live safer, happier, more independent lives and to become an integral part of their communities.
Steven Madeley, general manager for St David’s Cardiff said: “The generosity of the South Wales community has already vastly improved the lives of many in Cardiff, our Toy Appeal has previously seen customers come out in force. Homelessness is a real issue in the city and we’re thrilled to extend our partnership with I Loves The ‘Diff to create an appeal that will make a real difference to lives in the community and help three fantastic charities.”
Richard Edwards, Chief Executive of Huggard said: “We have seen a 40% rise in rough sleepers accessing our services in the last year and have responded to this by ensuring that our services are aimed at helping people off the streets rather than just simply helping them to stay there. The support from St David’s and Loves the ‘Diff will help us to provide the help, advice and support to change peoples’ lives for the better and for good.”
To participate, head to one of the two gallery zones located in St David’s Cardiff on your chosen Saturday from 29 April – 27 May, make a charitable donation of minimum £3, and enjoy your print safe in the knowledge that you’ve made a difference to lives in the city.
Head to stdavidscardiff.com/diff for more information, or keep up to date via the St David’s Facebook, Twitter and Instagram pages using #WeLovesTheDiff.
HOW IT WORKS – WE LOVES THE DIFF
Each Saturday from 29 April – 27 May, an exclusive limited edition I Loves The ‘Diff art print will be released at St David’s Cardiff. Prints are strictly limited to 1,000 copies and aren’t available anywhere else!
To get your hands on one of these exclusive prints all you need to do is:
1. Find out the date that your favourite print is released
2. Head to one of the two gallery zones at St David’s on your chosen print giveaway date. You’ll find them on the lower level near Clogau or watches of Switzerland. Gallery zones are open 11am – 6pm each Saturday
3. Make a minimum charitable donation of £3 to the we loves the diff appeal (please note that no change will be given)
4. Enjoy your print and know that you’ve made a difference to lives in Cardiff
Please remember that all prints are strictly limited to 1,000 copies and will be allocated on a first come first served basis.